Marketing Manager

 

marketing manager project management solutionJob Title: Marketing Manager
Job Responsibilities: Marketing projects include coordinating sales meeting, planning tradeshows, corporate event planning (parties, picnics, etc), managing webinars, coordinating offsite meetings for departments, coordinating executive events, works with project managers and product managers in getting creatives and other aspects of the event together
Core Strengths: highly organized in all marketing projects, able to juggle multiple marketing events and marketing projects at once successfully, works well in bringing teams together to achieve a common goal

 

What I do:

With 15 years in the biz, I offer much experience and have many great skills that help me reach my goals frequently. But I also appreciate a new challenge—learning, testing, and finding just what works.

"With Smartsheet, I'm able to assign deadlines and make sure everything with my marketing projects comes in on time..."

In my role, I manage everything from developing strategy right down to working right beside my designers and editors, planning with agencies, consulting with other teams to launch products, plan events, and more.

I also manage a comprehensive promotional and marketing calendar, conduct research to stay on top of the competition, monitor trends in the marketplace and industry happenings, work with PR and legal teams to ensure our messaging meets requirements—about analysis, dashboards, and KPIs! It’s all one big circle of goals, planning, tasks, deadlines, and monitoring to reach success in all my marketing projects and I enjoy being the leader that brings all these teams together.

How I use Smartsheet:

With Smartsheet, I'm able to assign deadlines and make sure everything comes in on time—whether it’s a first draft of copy, a mockup from my designers, SOWs from agencies, and weekly dashboards from my reporting team. I can upload my detailed schedules for all my marketing projects right to Smartsheet for everyone to easily see—and then stay on top of specific marketing projects as they move along.

Alerts notify me just as soon as someone’s updated a sheet or uploaded a new file—so I know just when it’s ready for review. Smartsheet’s discussion threads allow us to collaborate about plans as they happen. And of course, my editorial team loves that when I upload a file, they can see my comments and edits immediately—without sending email back and forth.