BRAND STYLE GUIDE

PRESENTATION

TEMPLATE – VERTICAL

BRAND STYLE GUIDE

ORGANIZATION NAME

YOUR LOGO

Street Address

City, State and Zip

webaddress.com

Version 0.0.0

00/00/0000

©20XX. All Rights Reserved Your Organization.

©20XX. All Rights Reserved Your Organization. sales@smartsheet.com (844) 324-2360 smartsheet.com /smartsheet /company/smartsheet-com /@smartsheet /smartsheet /smartsheet

table of contents

1.	Usage Guidelines	4

2.	Mark Usage DO’s	5

3.	Mark Usage DON’Ts	6

4.	Colors	7

5.	Fonts	8

6.	Logo	9

7.	Clearance	10

8.	Incorrect Usage	11

Usage Guidelines

Mark Usage DO’s

Do always use proper trademark form and spelling. Do distinguish trademarks from surrounding text with appropriate capitalization (initial letters capitalized or all letters capitalized), italics, or quotation marks.

Mark Usage DON’Ts

Don’t modify a trademark to a plural form. Don’t alter a trademark in any way, including through visual identifiers or unapproved fonts.

Colors

Hex: RGB: CMYK: Pantone: #000000 0/ 0 / 0 0 / 0 / 0 / 0 XXXX Hex: RGB: CMYK: Pantone: #000000 0/ 0 / 0 0 / 0 / 0 / 0 XXXX Lush Green Power Blue Bronze Beach #000000 0/ 0 / 0 0 / 0 / 0 / 0 XXXX Hex: RGB: CMYK: Pantone: Golden Sun Hex: RGB: CMYK: Pantone: #000000 0/ 0 / 0 0 / 0 / 0 / 0 XXXX

Fonts

Roboto Montserrat

Logo

Horizontal Layout Below are all the accepted treatments of the logo.

Logomark (icon) The logotype sans logomark is to be used exclusively within the app. Wordmark Vertical Layout

Clearance

Give the logo some room to breathe. The logo should be allowed some clear space around the entire lockup. This will provide proper spacing for its character ascenders. Below is the minimum amount of clearance, but more is preferred.

Incorrect Usage

Please use the logos as they are provided in these guidelines. Don’t alter the logo.

Don’t change the colors Change colors Skew Don’t skew or scale disproportionately

Don’t place on complicated backgrounds Use busy backgrounds Don’t add drop shadows, strokes, or bevels Add effects Don’t change the orientation Alter orientation Recreate Don’t make alterations, additions, or substitutions

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