LOGO BRAND AUDIT CHECKLIST

Performing a brand audit will help you determine your brand’s current effectiveness in the marketplace. Here is a checklist of materials for building your brand.

VISUAL IDENTITY	PRINT MATERIALS
Logo	Business Cards
Secondary Logo	Letterhead
Logo Usage Guide	Packaging
Color Palette	Envelopes
Typography Suite	Signage
Brand Pattern/Texture	Apparel
Images
Tagline	SOCIAL MEDIA
Style Guide	Facebook
Instagram
WEBSITE	Twitter
Domain	YouTube
Hosting	Pinterest
Header	LinkedIn
Footer
Graphics	OTHER
Blog	Order Forms
Invoices
EMAIL	Contracts
Address	Newsletter
Signature	Price List
Newsletter	Headshots

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