The Brand Collective Podcast by Brandfolder, featuring TIME's Chief Brand Officer, Maya Draisin
The Brand Collective is a place to explore and uncover what happens behind the scenes of some of the world's most interesting brands. With marketers' minds and creatives' hearts, we're a team that's passionate about finding–and sharing–brand recipes that strike the perfect balance between creativity and effectiveness. In this special live episode, we sit down with Maya Draisin, Chief Brand Officer of TIME for the past 3 years. Join us!
Location: Experience Hub (4C/4B)
Already registered? Add to schedule
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Session time: Tuesday, 12:30 p.m. - 1:30 p.m. |
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Smartsheet knowledge level: All Levels Foundational (100) Intermediate (200) Advanced (300) |
Maya Draisin
Speaker Title
Chief Brand Officer
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Speaker Company
TIME
Maya Draisin is the Chief Brand Officer at TIME where she leads all of TIME’s worldwide marketing efforts including brand, advertising, consumer and communications. Maya oversees the business divisions for TIME subscriptions (print & digital), retail, licensing / accolades, and TIME for Kids, as well as marketing and community for TIMEPieces / web3.
Prior to joining TIME, Maya was the VP of Marketing at Conde Nast, where she oversaw several iconic brands, including WIRED, The New Yorker, Vanity Fair, GQ, Pitchfork, and Teen Vogue. She was also cofounder of The Webby Awards and its judging body, The International Academy of Digital Arts and Sciences.
Nick P Ross
Speaker Title
Senior Video Design Manager
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Speaker Company
Brandfolder
Nick P Ross is a passionate storyteller with a dynamic background in theatre, film, and documentary. In addition to his work at Brandfolder, his videos can be seen on SoulPancake, BuzzFeed, Refinery29, Yahoo! Studios, and PeopleTV. On stage, he is a host and regular storyteller at The Moth.
After receiving a Bachelor’s degree in Theatre Arts from the University of Colorado at Denver in 2003, he moved to New York City, where he wrote and performed regularly with the Upright Citizen’s Brigade Theatre. In 2009, he wrote and produced an original web series, Old Friends, which went on to sell to CBS. Nick wrote and produced original video in New York and Los Angeles until 2019, when he moved to Denver, CO, where he now leads all video production for Brandfolder as the senior video design manager.
MacKenzie Koss
Speaker Title
Community Marketing Specialist
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Speaker Company
Brandfolder
MacKenzie Koss is a community marketing specialist at Brandfolder, who's passionate about connecting people and sharing knowledge. MacKenzie (Mac) got her start in brand management and social media after attending the University of Wisconsin Stout and receiving her double major in Health & Wellness and Business Marketing. Her early years were focused in the F&B space in Boulder, CO, where she learned how to balance the need for organization and efficiency while building brand equity. She then made the leap into tech in 2020 when she joined the marketing team at Brandfolder, focused on account-based marketing. Recently, Mac joined the community marketing team and serves as both producer and co-host on the Brand Collective Podcast.
Mac's personal interest in nutrition and wellness combined with her marketing savvy led her to start her very own company focused on women's health and nutrition, The Well Fed Woman.
