Your marketing organization is faced with the complexity of managing an increasing number of channels, content types, and technologies across every customer touchpoint. This has resulted in a proliferation of disparate tools, processes and workflows that reduce agility and effectiveness, often without the security and governance capabilities required by IT.
Smartsheet for Marketing delivers a single platform to orchestrate all your marketing work, technology, and people with closer alignment to the rest of the business and the security and governance capabilities required by IT. With Smartsheet, your marketing team can create the processes, workflows, and insights needed to move faster with confidence, deliver better customer experiences, and achieve business outcomes at scale.
Trusted by 85% of the Fortune 100. 65% of Smartsheet users see greater cross-team accountability and participation.
The platform for marketers
Smartsheet is the platform of choice for marketers that empowers teams to plan, execute, collaborate, and deliver work more efficiently - at scale.
Planning & Project Management
Standardize project plans streamline the request and intake process with forms, increase collaboration in real time with conversations and robust notifications, and drive greater visibility into ongoing work with reports and dashboards.
Content Review & Approval
Keep creatives focused on creating content with the Smartsheet Adobe Creative Cloud extension. Easily push completed content into Smartsheet for stakeholders to give feedback in context, maintain version control, and get content approved with proofing.
Process Automation
From automating rules within a project to pushing process updates to an entire portfolio, marketing teams are able to get out of the work of being traffic controllers and back to the work of being a marketer. Marketing teams are able to set automatic notifications, workflows, update requests and more.
Resource Management
Easily forecast, plan, and execute marketing work by assigning the right people to the right job based on their skills, interests, and workload. Tease out resourcing insights to understand the type of work that's being created, how long it takes, and more.
Digital Asset Management
Curb content sprawl. Content that is planned, managed, reviewed and approved within Smartsheet can easily be pushed - through our native integration - to Brandfolder, providing governance and insights into how the content is being used.
Marketing Integrations & Analytics
No matter the tools in your martech stack, unify them into a common source of truth. Smartsheet for Marketing enables your team to pair operational insights with performance insights and gives them end-to-tend visibility into their impact - and ultimately - their ROI.
Marketing Templates
Increase your productivity with pre-built forms, sheets, reports, and dashboards that you can modify and adapt whenever. With specific templates ranging from Marketing Campaign Management to Marketing Budget Management, teams can utilize best practices to make a big impact.
Tailored Views
Streamline your marketing teams' work and simplify collaboration with easy-to-navigate apps built directly from your forms, sheets, reports, dashboards, and any external content like M365 data, Tableau dashboards, or Google docs - without writing a single piece of code.
“Smartsheet frees up our designers to spend time being creative, brainstorming and concepting big ideas with their team instead of spending hours on data entry, pulling metrics, and chasing answers through emails. Smartsheet lets us focus on the fun stuff.”
Karen Pytel, Design Lead, Design Operations and Strategy
Want to learn more about Smartsheet for Marketing?
“Smartsheet frees up our designers to spend time being creative, brainstorming and concepting big ideas with their team instead of spending hours on data entry, pulling metrics, and chasing answers through emails. Smartsheet lets us focus on the fun stuff.”