Creative Operations

Boost creativity and ignite innovation

Easily plan, manage, and track content and resources to drive consistent, high-quality creative work at scale.

Watch a demo

 

 

Creative Operations

Boost creativity and ignite innovation

Easily plan, manage, and track content and resources to drive consistent, high-quality creative work at scale.

Watch a demo

Harness your creative power with the rich feature set of Smartsheet

  • Use sheets for creative strategy, plans, and alignment on goals, and dashboards for visibility into work status and performance. Sync asset performance directly into your reporting to optimize and iterate on your best content.

  • Brandfolder and Content Automation enable stakeholders to swiftly find or create what they need, freeing up valuable creative resources to focus on producing exceptional content. Embedded forms in Brandfolder facilitate easy requests and project initiation in Smartsheet.

  • Streamline content collaboration and accelerate the process with centralized stakeholder feedback, version control, reviews, and approvals. Once approved, optimize asset use,  discovery, and delivery with content built based on data-driven insights. 

Ready to start your creative journey?

Here are some free resources, templates, and tools to accelerate your creative operations and eliminate creative bottlenecks.

FAQ

Smartsheet is connected with our industry leading digital asset management tool, Brandfolder. This provides end-to-end visibility throughout your content lifecycle and streamlined approval processes to publish and distribute assets quickly.

Smartsheet proofing simplifies your asset review process. Once approved, publish your assets to Brandfolder in just a few clicks, along with all of the important metadata, to be shared, distributed, and used over and over again.

Our solution gives you the ability to sync reporting on asset performance, campaign results, and more. Providing a data-centric hub allows you to make swift informed decisions on where to allocate resources and what to plan next. 

Digital asset management (DAM) is a software system designed to centrally store and manage digital content.  A centralized DAM solution provides internal and external stakeholders controlled access to all their digital assets including photographs, images, creative files, video, audio, presentation decks, documents, and more.  Most importantly, DAM systems provide a way to increase campaign productivity and ensure brand consistency.

Learn more about Brandfolder

Creative operations and project management are very similar when it comes to how processes are built and how projects are managed.  However, ceative operations takes project management a bit further, it requires increased alignment across the organization so that everyone is on board with how objectives drive key marketing actions and relies heavily on content collaboration.