Smartsheet + Kraken + Climate Pledge Arena

The Countdown

Launching Climate Pledge Arena and the Seattle Kraken


Climate Pledge Arena and the Seattle Kraken announced Smartsheet as an official presenting partner of both organizations. The strategic five-year partnership recognizes both organizations’ shared values in changing the way the world works and plays. In addition to the presenting partnership, Climate Pledge Arena and the Seattle Kraken continue to grow their investment in Smartsheet as a technology platform to power their strategic initiatives.

THE COUNTDOWN

Launching Climate Pledge Arena and the Seattle Kraken


Climate Pledge Arena and the Seattle Kraken announced Smartsheet as an official presenting partner of both organizations. The strategic five-year partnership recognizes both organizations’ shared values in changing the way the world works and plays. In addition to the presenting partnership, Climate Pledge Arena and the Seattle Kraken continue to grow their investment in Smartsheet as a technology platform to power their strategic initiatives.

A Dynamic Partnership

Climate Pledge Arena will be home to the Seattle Kraken, the NHL's 32nd club, given life by 32,000 fans. The Seattle Kraken are tasked with building a brand from the ground up, promoting a new sports franchise, and rekindling the love of the game for the long overdue return of professional hockey to the Pacific Northwest. Instead of spreadsheets, emails, and phone calls, they needed a more efficient way to build world-class work management solutions to keep their teams organized, accountable and empowered on one dynamic, secure platform.

A Dynamic Partnership

Climate Pledge Arena will be home to the Seattle Kraken, the NHL's 32nd club, given life by 32,000 fans. The Seattle Kraken are tasked with building a brand from the ground up, promoting a new sports franchise, and rekindling the love of the game for the long overdue return of professional hockey to the Pacific Northwest. Instead of spreadsheets, emails, and phone calls, they needed a more efficient way to build world-class work management solutions to keep their teams organized, accountable and empowered on one dynamic, secure platform.

Climate Pledge Arena and the Seattle Kraken Team Up With Smartsheet

In the marketing and creative space, Climate Pledge Arena and the Seattle Kraken believe that Smartsheet is the only solution to provide unique value to their teams in creative operations roles, event logistics management and those responsible for marketing program and campaign management. Smartsheet will help our new partners get to a place of Data Completeness: where Smartsheet operates as the fabric between all the technology used in Climate Pledge Arena. The Smartsheet platform will help to facilitate all work that needs to get done in daily operations, enable collaboration, and automate repeatable tasks and processes. 

When Smartsheet is used as an end-to-end solution for marketers, digital asset management (DAM) is a critical component. Combining Brandfolder’s world-class DAM capabilities with Smartsheet’s leading collaborative work management platform, the Climate Pledge Arena and Seattle Kraken teams will be able to manage content requests, develop and store creative assets, and store and manage all in-game live 4k video.

The partnership is nothing short of ice-shattering for technology and operations within an NHL franchise.

We are thrilled to welcome Smartsheet to our core partnership roster. We have an internal motto where we challenge every new hire to “make us better,” and we expect the same of our partners. Smartsheet is not only making us better, they’re changing the game. They have quickly become an irreplaceable part of our success as we aim to build a world-class arena, brand and fan base from the ground up.

— Allison Bickford, Director of Corporate Partnership Activation, Seattle Kraken

The team

44Seattle Kraken games per year
17KSeats for hockey
80KSeason ticket deposits to date

Climate Pledge Arena

100%Renewable energy power
18WNBA Storm games per year
0Fossil fuel consumption

Learn more about Climate Pledge Arena and the Seattle Kraken